GEORGIA TECHNOLOGIES | BRAND IDENTITY
Located in downtown Statesboro, Georgia on the ever so famous South Zetterower, Georgia Technologies is a leader in providing top-level IT products and services to businesses. I was contacted in hopes that I could help this company with creating a new brand for them that was "simple." Ah yes, that one little word that drives us crazy and keep us at our sketchbooks all night long. Non-creatives think that simple = easier. We know that to be quite the opposite.